Annual report 2018
Sennheiser
Magic & Logic
The original plan for the Annual Report 2018 was just a visualisation of numbers and facts. But in order to structure the report more clearly and to charge it with emotion the concept of “Magic & Logic” was developed. The numbers and facts are complemented by pictures of highlight projects of the past year. “Magic” is the depiction of emotional content and “Logic” the hard facts around the companies business. The magical layer is in the background and the logical layer is in the front by using a parallax effect.
Sennheiser electronic GmbH & Co. KG is a german privately held audio company specializing in the design and production of a wide range of high fidelity products.
YEAR
2019
client
Sennheiser electronic GmbH & Co. KG
Annual report 2018
Sennheiser
Magic & Logic
The original plan for the Annual Report 2018 was just a visualisation of numbers and facts. But in order to structure the report more clearly and to charge it with emotion the concept of “Magic & Logic” was developed. The numbers and facts are complemented by pictures of highlight projects of the past year. “Magic” is the depiction of emotional content and “Logic” the hard facts around the companies business. The magical layer is in the background and the logical layer is in the front by using a parallax effect.
Sennheiser electronic GmbH & Co. KG is a german privately held audio company specializing in the design and production of a wide range of high fidelity products.
YEAR
2019
client
Sennheiser electronic GmbH & Co. KG
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